Building something meaningful is hard. Building it well—without burning yourself out or losing sight of why you started—is harder.
I work with entrepreneurs and founders who are serious about turning passion into a sustainable, high-integrity business, and about growing as leaders in the process.
Having built a globally recognised parkour and movement organisation from nothing—spanning education, certification, schools, military training, fitness, facility design, and international operations—I now share that experience with business builders across many industries.
My work is not limited to movement or sport. I support founders, creatives, educators, and leaders wherever clarity, strategy, systems, and self-mastery are required.
To ensure depth, quality, and impact, I only work with a small number of clients at any one time.
How We Can Work Together
Below are the core programmes I currently offer. Each engagement is focused, honest, and outcome-driven.
Coaching Calls
Sometimes what you need most is a trusted sounding board: someone who understands business, leadership, and growth well enough to challenge your thinking, sharpen your focus, and help you move forward decisively.
These one-to-one calls are ideal if you want strategic clarity, honest feedback, help working through specific problems, or accountability without over-commitment.
Format:
- 45–75 minute calls
- Agenda led by your current priorities
- Clear action steps agreed each session
This simple intervention often prevents months of distraction, indecision, or unproductive busy-work.
£250 per call
Jumpstart
Jumpstart is a focused one-month process for early-stage businesses that need direction, structure, and momentum. We clarify what you’re building, why it matters, and how to take the first meaningful steps—properly.
Includes:
- Initial assessment call
- One full day of planning and ideation covering vision, strategy, focus, values, systems, and early protocols
- One follow-up call or meeting within four weeks
This is about starting cleanly, with intent and coherence.
£2,950
Mentor
Mentor is designed for businesses that are already operating but need course correction, recalibration, or renewed clarity.
Together we review, refine, and challenge your current approach, identify blind spots, and realign the business with where you actually want it to go.
Includes:
- Pre-work and research, including a 60-minute call and review of positioning, marketing, and sales
- One to two days of in-depth review, reflection, and ideation
- Two bi-weekly follow-up calls
- Review meeting after six weeks
£3,950
Light Touch
Light Touch is for founders who are confident they’re on the right track, but value external perspective, honest reflection, and ongoing refinement.
Everyone benefits from coaching. Everyone.
Format:
- Three-month minimum
- 30-minute initial appraisal call
- Half-day, in-person business consultation
- Bi-weekly progress reports and coaching calls
- Ongoing feedback, insight, and support
This engagement helps you stay intentional, grounded, and focused as the business grows.
£1,950 per month
Self-Mastery
Most business challenges are symptoms of deeper issues: energy, identity, boundaries, values, or misaligned goals.
Self-Mastery is a deep, personal engagement focused on addressing those foundations directly.
Includes:
- Three-month minimum commitment
- 30-minute introductory call
- Two full days in person analysing lifestyle, current systems, goals, and direction, with a complete process and habit clean-up
- Regular access via phone and email
- Monthly in-person progress sessions
- Three-month achievement and reflection review
This work is demanding—and often transformative.
£4,950 per month
The Intensive
The Intensive is for individuals ready to make powerful, far-reaching changes in how they live, work, and lead.
Across five immersive days, we step away from routine and engage in deep analysis, guided reflection, challenging conversations, and embodied practice.
Includes:
- Five days in person
- Full appraisal of business, lifestyle, mindset, values, and direction
- Alignment and insight sessions
- Physical training
- Vision and dream-building work
- Deep self-mastery exploration
This is not comfortable work, but it is often decisive.
£8,950
Enquiries
If you’re interested in working together, or want to explore which format may be most appropriate, please get in touch directly or contact our team at:
contact@parkourgenerations.com
Read my interview with Industry Leaders: https://www.theindustryleaders.org/post/dan-edwardes-ceo-parkour-generations-limited
Dan Edwardes 